Merchant admin

· Act 5: Run & grow the programRecorded walkthrough

Analytics — retention & lifetime value

Captured from the real, deployed UI by the test suite that proves this step — if the step had broken, this still would never have been captured. The highlighted region is the step's focus; the caption is its narration.

Step 1
1Retention and lifetime value, computed from the store's own charge history and rendered right in the BigCommerce admin — no export, no external BI tool.
Step 2
2Each row is an acquisition cohort; each column a renewal cycle. Green-to-red cells make a fraying cohort visible the cycle it starts, not a quarter later.
Step 3
3Per-plan 12- and 24-month LTV, derived from average charge and observed monthly survival — the number that tells the merchant what a new subscriber is actually worth.